Top 10 Communication Trends for 2020

Where should your public relations and marketing efforts be focussed in 2020? Convergence predicts the following will be key trends for companies to consider.

Include your communications team at the business strategy table

Telling the company story is becoming more … [Read more]

Proactive crisis communication enhances company reputation

What do you do when you have a 50 metre high earth dam holding back millions of litres of water, and your engineers have just confirmed an official ‘dam safety deficiency’, due to  potential erosion within the dam structure?

South … [Read more]

Award-winning year for Ethique

The rise of sustainability entrepreneur Brianne West and the exponential growth of her global brand Ethique, have been recognised with a fourth placing in the national Deloitte ‘Fast 50’ awards. The Christchurch-based business, which started trading just seven years, has … [Read more]

Understanding the proposed Plan Change 7

Convergence has provided communications and public relations services to Waimakariri Irrigation Limited (WIL) for close to ten years. Our work involves resource consent communications, media relations, farmer and community engagement, and issues management. We have helped WIL through several challenging … [Read more]

Highly commended for work with Husky Rescue NZ

We were proud to be recognised at the Public Relations Institute of New Zealand awards with a highly commended in the Sustained Public Relations category last month. Convergence was a finalist for our pro-bono work with our long-term client Husky … [Read more]

It’s not all about you

When you’re writing a media release, who is your ‘customer’?

Steve Attwood, Partner at Convergence Communications & Marketing, says too many businesses and organisations are wasting time on ineffective media releases.

If there is such a thing as a ‘universal … [Read more]

West Coast celebrates 150 years of dairying

It has been 150 years since the first commercial dairy company was established on the South Island’s West Coast – and on ‘The Coast’ that means stories . . . lots of them.

Convergence got the chance to speak to … [Read more]