Where should your public relations and marketing efforts be focussed in 2020? Convergence predicts the following will be key trends for companies to consider.
Transparency, accountability and truthfulness
In the world of ‘fake news’ and self-appointed (yet often very effective … [Read more]
What do you do when you have a 50 metre high earth dam holding back millions of litres of water, and your engineers have just confirmed an official ‘dam safety deficiency’, due to potential erosion within the dam structure?
South … [Read more]
The rise of sustainability entrepreneur Brianne West and the exponential growth of her global brand Ethique, have been recognised with a fourth placing in the national Deloitte ‘Fast 50’ awards. The Christchurch-based business, which started trading just seven years ago, … [Read more]
Convergence has provided communications and public relations services to Waimakariri Irrigation Limited (WIL) for close to ten years. Our work involves resource consent communications, media relations, farmer and community engagement, and issues management. We have helped WIL through several challenging … [Read more]
In the current housing market, there is no better time to discuss whether the quarter-acre dream is still within reach for Kiwis and our long-term client, top 10 group home builder Generation Homes, was keen to have a say.
As … [Read more]
We were proud to be recognised at the Public Relations Institute of New Zealand awards with a highly commended in the Sustained Public Relations category last month. Convergence was a finalist for our pro-bono work with our long-term client Husky … [Read more]
When you’re writing a media release, who is your ‘customer’?
Steve Attwood, Partner at Convergence Communications & Marketing, says too many businesses and organisations are wasting time on ineffective media releases.
If there is such a thing as a ‘universal … [Read more]
Black Cat Cruises commissioned the first ever research done on the economic value of dolphin tourism to both New Zealand and Canterbury. The eco-tourism operator is concerned that hundreds of jobs, and the dolphins themselves, are at risk unless stronger … [Read more]
Convergence has provided media and communications support to the New Zealand Planning Institute’s (NZPI) annual conference since 2017. Our objective is to increase awareness of the event with potential delegates, stakeholders and industry leaders through strategic media relations.
Alongside … [Read more]
It has been 150 years since the first commercial dairy company was established on the South Island’s West Coast – and on ‘The Coast’ that means stories . . . lots of them.
Convergence got the chance to speak to … [Read more]